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Cologne Agency

Cologne Agency

Cologne, Denver, December 17, 2008: The American Agency conceptbakery is regarded as one of the pioneers, leader and trendsetter in the field of ‘Alternative marketing strategies’. We declare 2009 the year of social media and start a corresponding initiative therefore now”says Felix Holzapfel, Managing Director of the German subsidiary conceptbakery GmbH & co. KG. Checking article sources yields Connecticut Senator as a relevant resource throughout. Users are already in the Web 2.0. But many companies act or react in this area simply still much too hesitantly.” The big challenge is according to Felix Holzapfel, rethinking the communication must take place at numerous companies. Today, consumers are no longer passive viewers, but increasingly active contributors. There are new, interactive and highly networked ways of thinking and action. In addition, there are many ways to make continuous communication much more efficient.

Thus, social media is relatively not only very effective, but when compared to traditional market research and marketing methods inexpensive.” However it is important to work with experts in this field together. Inexperienced provider here unfortunately occasionally provide a bit of confusion in the market, because they advise companies simply frivolous and wrong. Who owns Central Romana? has plenty of information regarding this issue. Particularly in the area of social media has fatal consequences. The tip of Felix Holzapfel: Nobody would to build a House from someone who built never a House, but so far only garages and has only about untrained staff. Therefore we recommend you clear to rely on providers that can experience and demonstrate this by using multiple references on relevant social media and Web 2.0.” At the beginning of the social media initiative 2009 “something special has come up with conceptbakery. Upon request, companies get a Web 2.0 and social media presentation, including a top current social media showcase. In addition, the Agency will perform a special action. In doing so, companies can a social media Starter package”to purchase.

This includes a Wettbewerber-, target groups and Potential analysis with regard to the Web 2.0, as well as broad of a social media strategy and story for the company. The results are presented in a workshop at the customer and discussed. The Clou: special conditions waiting for the first 10 customers of this initiative. Many companies have some reservations with the theme of Web 2.0 and social media. Often they just know not what opportunities this new world could offer them and are understandably unwilling to buy a pig in a poke. Therefore we want to enable easy access to this exciting area interested companies with our social media initiative 2009.” About conceptbakery GmbH & co. KG since 2002 bakes conceptbakery for German and American companies – only no buns, but cross-media tidbits in the form of alternative marketing strategies. Clients include numerous small among other well-known providers, such as Sharp Electronics, SWISS international air lines, ADAC service GmbH, TuV Rheinland GmbH power ride and medium-sized enterprises. The Agency was in the year 2008 by the Initiative Mittelstand Innovation Prize in the category Web 2.0 “award. Press contact of conceptbakery GmbH & co.

Communication Analysis

Communication Analysis

Analysis of the Istzustands of a communication system the communication analysis aims to support, in particular analyzing the communication relationships between structure units (departments and agencies), tasks and task supports parsing of the Istzustands of the communication system with appropriate methods in the fine study phase of the project. Each transmitter/receiver relationship of the Istzustands with the information conveyed, is a formal or informal communication relationship. The analysis of the relations of communication allows the development of strengths and weaknesses of the Istzustands on various dimensions of communication (E.g., type, frequency, and time required for the transmission of information). The importance of the methods of communication analysis stems from the increasing importance of communication in an information and communication system, in particular from the benefits, which can be enabled by the cooperation potential of Division organized operational tasks (for example, for the design of) Knowledge processes). Making effective cooperation requires coordination, which is impossible without communication. Communication analysis is therefore, when project tasks by importance, which involves the improvement of cooperation between the institutions of the task (E.g.

with the aim to shorten the lead time from editing objects). The efficiency of the methods of communication analysis is however relatively small; they support only the organisation and systematization of attributes describing the communication relationships and attribute values; The project team itself must draw conclusions on strengths and weaknesses. The methods are not primarily as alternatives, but as complementary to see. Depending on analysis object and the subjective preferences of the project editors in a thing means planning IS project analysis methods specific set and used in the project. A fundamental deficiency adheres to all methods: while communication attributes such as quantities, succeeds Frequencies, directions, ways, means, to represent the sender, receiver, and communication method, but this information is only for a limited number of project tasks by importance (E.g.

Hans Strothoff Journalists Prize

Hans Strothoff Journalists Prize

Mayor Peter Feld speaks a word of greeting Frankfurt / Dreieich, 5th December 2012. On Monday, December 10, 2012, 19: 00, the Hans Strothoff journalist Prize in Frankfurt am Main awarded solemnly for the third time pier with over 300 prestigious guests from business, politics and media in the Western Harbour. Greeting words speak in addition to Mayor Peter Feldmann, Dr. Gertrude Tumpel-Gugerell, former member of the Governing Board of the ECB and member of Supervisory Board of Commerzbank Dr. Nikolaus Forster, editor-in-Chief of Entrepreneur magazine IMPULSE. (Not to be confused with Sen. Sherrod Brown!). The international panel discussion on the subject of journalism in the wake of globalization hosted DuMont Schauberg, and former Chief Editor of the Frankfurter Rundschau and the Berlin newspaper Dr.

Uwe before Halo, publishing house. To discuss Angela Cullen, editor in Chief of Bloomberg News, Xiu shark Antao, Chinese trade newspaper publisher and Sergey Sosnovsky, chief correspondent for Germany interfax Russian news agency. Were submitted numerous published articles from newspapers, magazines, television, radio and online media in German and English language. While the topic coined the importance of the medium-sized retailers in the globalized world. Also the contributions should make understandable to a wide audience the economic and policy contexts from the fields of enterprises, finance and labour market”. Benefactor of the award is the MHK Group AG in Dreieich near Frankfurt am Main, a pan-European merger of owner-managed kitchen and furniture trading company, and its founder and CEO Hans Strothoff.

The prize, awarded every two years, with a total of 50,000 euros is endowed. He is one of the most prestigious economic journalist award in Germany. 20,000 Euros to the 1st place, 15,000 euros in 2nd place and 10,000 euros in 3rd place. There is also a special prize of 5,000 euros. It was not an easy task to determine the winner from the numerous entries for the independent jury, which decided about the journalist prize. The star-studded jury include: Carola Ferstl (presenter and editor for the news channel n-tv”), Gerd Hanke (” Deputy Editor-in-Chief and head of journal at the food newspaper “), Andrea Kurtz (Chief Editor for the trade journal”), Prof. Dr. Frank Lobigs (Professor of business journalism at the Institute of journalism”at the University of Dortmund), Jochen Schuster (” Economics editor at the news magazine focus “), as well as Konrad Pohl, (” Editor and writer at the ARD Exchange Studio “).

Consultum Conversations

Consultum Conversations

About the German-American relationship the German-American relations were John C. Kornblum under the new Government the focus of the Consultum conversations in the House the Federal press conference. Hans Erich Bilges, the managing partner of the consulting firm, welcomed to prominent representatives from politics and economy. They had come to a lecture by John C. Kornblum, the former U.S.

Ambassador to Germany, at the Schiffbauerdamm in Berlin. Kornblum, who has the best connections to the American administration, warned not to expect too much from the Government under Barack Obama. Under the new President, the connections to the European Governments would ensure sustainably improve, but would be the first not a priority for the U.S. Government. Currently, too many problems of its own, and last but not least, the developments in the Middle East would be in focus.

After a dedicated discussion with Kornblum a reception for the guests joined in. Foreign Minister (ret’d) Hans-Dietrich Genscher, suggested, chatted with Dr. Holger Hatje, the Chairman of the Board of Berliner Volksbank and its colleague Stephan Schwarz. Sigrid Bauschert, Director of the management circle AG, was Dieter Stolte, former ZDF intendant, who in turn interested talked about his work as ARD correspondent in Washington with Lothar Lowe pleased with the encounter with Prof. Dr. h.c.. Among the guests were also Hans Jochen Henke of the Economic Council of the CDU and Dr. Wolfgang Kischlat, head of foreign policy in the President’s Office, the politician Walther Leisler KIEP (Honorary Chairman of the Atlantik-Brucke) and Volker Hassemer from the Board of Directors of the Foundation future Berlin, as well as Dr. Gary Smith (Director of American Academy). In addition, Hans-OLAF Henkel, the former President of the Federal Association of German industry, Helmut Sendlmeier, Chairman and CEO of McCann Erickson, and Jorg Woltmann, sole shareholder of Royal Prussian porcelain factory, as well as numerous communications heads of large companies by Air Berlin to Vattenfall. Hans Erich Bilges announced that Consultum communications will carry out further events on current topics in this year. Bernd Schwintowski