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Month: February 2011

Middle Urals

Middle Urals

Cold wave which has passed over the coast in September and October, could deceive the plant. They 'decided' that winter has passed, and now that was a long warm at the start of spring flowering plants. Lack of snow and warm weather prevents the Urals bears sleep. In hibernation fell only those animals that have accumulated enough fat. The rest – several dozen – roam the woods in anticipation snow and cold weather. It is not excluded that some of them did not go to sleep, becoming a 'crank'. But traditionally in the Middle Urals bears sleep in the first half of November.

About 50 million Russians live in conditions of increased Air Pollution in Russia about 50 million citizens live in conditions of increased air pollution. Such data led to Tuesday the chief state sanitary doctor Gennady , the All-Russian Congress of Toxicology. The main source of environmental pollution called road transport. Just head gossanvrach expressed hope that the impending economic crisis' will keep the forward assault vehicle. " The most contaminated with respect to air , called the 12 regions of the nine subjects of the Russian Federation. According to him, Russia has more than 10,000 chemically dangerous objects – mostly ferrous metallurgy, chemical and food industries.

70% of them are located in 146 cities, each of which more than 100 thousand people. In the so-called sanitary zones, ie, near the industrial enterprises, live more than 2 million people. mep in 6-fold increase penalties for emissions in the River Ministry has submitted to the Government draft decree "On measures to improve the quality of effluent ', implying a fivefold increase in 2009 fines for excess emissions into the environment.

Vasily Ivanovich

Vasily Ivanovich

AND as before, when the Soviet government, was quoted anecdotes about Vasily Ivanovich, and Shtirlitsa both were cited as advertising slogans. After a successful display advertising of Imperial Bank, where Suvorov banging a spoon on a plate and said "We are waiting, with" the whole of Russia was to say "wait-a." And, as a successful joke, this slogan has become synonymous with the logic of the political situation. Waited for better change, rapid prosperity. That "how" was and remains the most successful and powerful in the Russian advertising. Although formally the situation has changed in the sense that the commercials have disappeared, banks and vouchers and advertising seems to be now a lot closer to the consumer, although it is now actually promotes the essentials of fundamental situation is stagnant. Eating ad expression – "it all just seems". So, say, the most common and popular advertising Russian television – it's beer ads.

At the same fundamental laws of perception are the same as they were in the early 1990's, when the bank advertised "Imperial". Popularity infomercial completely depends on what the actual quality of the advertised brands of beer. That is, these are two completely independent of the process – advertising series of beer and the beer itself. So, the ad series "In company with fatso" is interesting not because it advertises beer "Fat Man". Anyone who even slightly versed in beer, know that beer is "Fat Man" is very bad, and will not drink it, no matter how much it advertised.