Exorbyte explains how the online shop search can be optimized sales promoting. Constance because the search function is the most frequently used entry element in online stores, released the exorbyte GmbH a free guide to optimize the shop search. The Guide summarizes several studies. He shows how the product search through simple adjustments can generate more sales alone by the correct positioning of the search field”, says Gero Luben, Managing Director of exorbyte GmbH. The detailed information is available at ratgeberzur available for download. Studies show that half of all online buyers uses the search box to find the desired product. Depending on the results are more relevant, more motivated and determined the customer of an essential aspect, the shop owner should technically represent buys.
Finally, the majority of online shoppers already falls their purchase decision on the first results page. In other words: the product you’re looking for should be at the highest points. The Decision process can be supported while typing a proposal function (suggest). It is known, for example, by Google and Amazon and will illustrate in online shops also expected, as surveys. The suggest search is convenient, presents them but the user already while typing the first letters of results. Particularly helpful in the presentation of the proposals in the suggest the Division into individual products and product categories has proven to. Others who may share this opinion include Click here. In addition, representing additional product images directly during typing facilitates the purchase decision. The clarity is ensured with a display of up to ten proposals in the suggest.
It is crucial that the search solution is fault tolerant and recognizes also synonyms. Only then, the desired product despite the typos and other, unexpected (false) input can be found. A lot of the hits can be limited through the use of a dynamic navigation. For the case that once a product found, it is possible, on a thought-you “page alternatives to suggest. May be this interested in the customers and invite him to browse. With the Advisor, the shop owner receives practical optimisation possibilities from qualified hand shown. Because Exorbyte offers just such an error-tolerant search with smarter suggest feature with its commerce search for online stores of any size. Detailed analysis reveals search behavior and the preferences of the customers. Reliably navigate the search solution with the offered product portfolio of shops. Particularly beneficial: As a Web service, the search solution is installed in about two hours in a shop. About exorbyte GmbH: Exorbyte GmbH in Constance is known for its fault-tolerant high end search solution for large amounts of data. Online shops, portals, and insurance companies benefit from the powerful software. The technological leadership of Exorbyte is by renowned clients such as Billiger.de, BAUR, federal Central Office for taxes, Yahoo! u.v.m underlined, as well as the usage in 32 languages and eight character systems.